What to Look For in a Video Streaming Supplier
There are five critical questions you should ask of your video streaming provider for your event. They are described in detail below:
HOW GOOD IS THE QUALITY OF THE VIDEO AND AUDIO THAT YOU PROVIDE?
The video and audio quality depends largely on the placement of the equipment at the location. This can dramatically impact your viewing experience. Ideally you want a camera designed for high quality streaming and that is located in the front room with the respondents rather than a behind the glass where image distortion can be compromised. The audio quality is at least as important as the video quality, so be sure your provider provides high-quality microphones that only pick up the voices and nothing outside the room. The streaming rate can also impact the quality of the transmission. Be sure to ask your video streaming provider if they offer a streaming rate of at least 200k.
CAN I RELY ON MY VIDEO TRANSMISSION BEING SUCCESSFULLY DELIVERED AND RECEIVED AS MANY VIEWERS WILL BE WATCHING REMOTELY?
You want to insist on knowing that the equipment will not malfunction and that Internet at the facility will not break down during your event. Ask your provider what measures they take to test and back up your transmission and whether they provide 24/7 tech support before, during and after your live transmission.
WHAT OTHER SOFTWARE TOOLS ARE AVAILABLE TO ENHANCE YOUR VIEWING EXPERIENCE?
Your primary interest may simply be to provide access to a larger group of people outside the event or to provide access to someone who couldn’t travel, but there is no reason you shouldn’t also have access to a number of other tools since computer software is what provides your viewers with access. At the very least you should expect viewer chat tool. You should also ask about the access and tools you will have after your live event is transmitted.
DO I GET A DVD OR HAVE ACCESS TO MY BROADCAST ONCE IT HAS BEEN TRANSMITTED LIVE?
Content management is a buzz term being used more and more in the market research industry. You should ask your service provider what capabilities you will have with accessing past broadcasts.
Call us today to discuss your event.